28 Ʈ(KOTRA) ؿܽ崺 ߱ ȸҺǰ 366262 10.2% ߴ. ¶ Ը 71751 32.2% Ÿ.
߱ ¶ Ը ۷ι 49% , ̱, , Ϻ 3 պ ū ƴ.
¶ ü ȸҺǰ ϴ ߵ ϰ , ¶ ǹǰ Ǹž 54806 ü ȸҺǰ 15% ߴ.
ǹǰ ڻŷ κ , ǹǰ ŷ ϴ ̰ ִ. ǹǰ ŷ 16950 76% Ÿ.
Ĺ, ý ǹǰ ÷ ̰ , ǹǰ Ǹŵ پϰ ̷ ִ.
̰ 弼 ռҵ ¶ мǰ ִ.
1δ óмҵ 25974 9% , ô 36396, 13432 8% 弼 ̴.
ȭ(呗) پ Һ ϸ鼭 'Һ ' Һ ĵDZ ߰, Һڵ Һ ִ ȯ ƴ.
Ư л̳ ٹ ټ ª ҵ Һ ¶ Һ Һ ̿ Ÿ.
پ 귣 ǰ‧ ϸ鼭 Ȯǰ , ο ü ¶ο ǰ‧ ǵ ϴ O2O Ͻ ڻŷ Ȱȭ ̴.
÷ ؿܽ ôϰ ִµ, ˸(宝) ϰ ȯ ȮŰ 18 ȭ ϸ, ߵ(众评) ؿ ȣ, , ҿ 輭 ϰ ִ.
̳Ŀ(鸟) 231 â þ, , 72ð Ű Ʈũ .
(网) ؿܹۼ ϸ 28 ϰ ִ.
÷ ε Ʈũ Ȯϰ ִµ, 59000 ù , Ѿ 12449 39.2% ߴ.
Ը پ ܼƮ ÷鵵 δ.
̹ ڻŷ ÷ Ȱ ſ ͼϸ, ַ α ټ Ȯεƴ.
ڱ ͼ ڵ ڷ ȯŰ Ÿٿ Բ ִ , ٸ ÷ ϰų غ ˷.
÷ ߰ǰ ŷ , ߰ŷ (闲鱼) 2, Ƽ 1600 ũ ߴ.
ο ܼƮ Ÿ ο ڻŷ ÷ Һ ȣ ̾ ִ.
߱ ڻŷ ŵ Һں غ ÷ 7.7 ߴ.
Һ 쿡 Ư پ ÷ ȰǸ, ὺ(1212), Һ ָؾ ϴ λϰ ִ.
¶λ ÷ ϸ鼭 Һڰ Ǵ عް ư, Ȯ ϱ پ ϰ мϰ Ǵ ִ.
Ҽ ڻŷ ¶ο SNS ̷ ڻŷ, SNS پ ä ĵǰ ɼҺڵ ִٴ ־ ȣǰ ִ.
Ҽ ڻŷ ȫ(红书), (蘑菇ʶ) ǥ̸, ǰ, Ŀ´Ƽ, , ý ٽ 4 ҷ ղ.
, Һڰ ð ϴ ǰ ã ְ ϰ ü ȫ ȿ ְ ϴ Ҽ ڻŷ Ư¡̴.
ڻŷ ÷ ܼ ä ƴ Ͻ Ȯ Һ ̶ 信 ʿ䰡 ִ.
ڻŷ ÷ ܼ ǰ̳ äο ġ ʰ, Һ Ȱ ū ġ 米 ̴.
ȭ Һ ȭ, O2O , ÷ ȭ ȭ ÷ ǰ Ұ ‧پȭǰ ִ.
߱ R1 Brand Consultancy(߾广ͱ) ڴ "귣 ־ ڻŷ ÷ Ǹ Ȯ ϰ ݰ ʿ䰡 ִ"鼭 "ȯ ȭ ϸ ؾ Ѵ" ߴ.
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